Activity 1.5 - Enhancing the IT Department capacity to explore and identify, on the MS experience basis, new services to interactively communicate with tourists with particular reference to mobile platform, social networks and innovative technologies

Objective

Better use and management of IT tools to promote tourism: MoTA central IT Department was accompanied by Italian experts in solving the existing technical problems and in enhancing their capability in web design, management of web pages and use of social networks for a better relationship with tourists.

Detailed Activities
  • 1.5.1 Assessing the needs in terms of capacity building of MoTA and critical points to be reviewed in the website 
  • 1.5.2 Implementation of a capacity building program focused on IT Department experts to increase their skills in web design and management of webpages 
  • 1.5.3 Implementation of a capacity building program focused on IT Department experts to increase their skills to address and coordinate the MoTA offices in the Governorate to better use the MoTA’s website inserting and updating information on tourism promotion in their area 
Results
  • Increased capacity of the MoTA IT Department to manage coordinated actions to improve and update the MoTA promotional tools (website, social networks, apps, ...) of local tourism destinations 
  • Involvement of innovative web design and tools for the promotion of tourism destination and for the interaction with tourists
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joittourism twinning,
26 Mar 2015, 03:20